Buys Media Rights Deal For Rs 16347.50 Crore

Buys Media Rights Deal For Rs 16347.50 Crore

Star India has won the global media rights of the Indian Premier League (IPL) - the crown jewel of BCCI and the only premium cricket property that it did not have in its portfolio - for a whopping Rs 16,347.5 crore. In India TV market, Sony and Star compete for the media rights of IPL.

Facebook has again suffered a setback in India, this time finding that around US$600m wasn't enough to secure five years worth of digital distribution rights for cricket matches.

Referring to this win, Star India chairman Uday Shankar said it is the "biggest deal in the world of Cricket". Back in 2012, Star had won broadcast and digital rights of India matches between 2012-2018 for Rs 3,851 crore, a figure broken down to Rs 43 crore per match.

SPN had paid around Rs 8,200 crore in 2008 for the 10 year media rights of IPL, and the network's India head, N.P. Singh, has consistently maintained that it is the most profitable property of the network in India.

Initially, there were 24 companies who purchased the rights papers in a bid to contest for the several rights up for grabs in the auction.

The notable companies that have picked up tender document are Star India, Amazon Seller Services, Followon Interactive Media, Taj TV India, Sony Pictures Networks, Times Internet, Supersport International, Reliance Jio Digital, Gulf DTH FZ LLC, GroupM Media, beIN, Econet Media, SKY UK, ESPN Digital Media, BTG Legal Services, BT PLC, Twitter, Facebook Inc, BamTech, YuppTV, Discovery, Oath (Yahoo), Airtel, DAZN Perform Group.

In effect, Star beat the rest of the territorial bidders collectively merely by a 3 percent margin, making it a very narrowly-contested auction. After the technical bids, the Walt Disney-owned American video supplier, BAMTech was disqualified because it did not fulfil certain criteria; the other 13 who made the final cut were Star India, SPN (India), BeIN (Qatar), the United Kingdom based Perform Group, Follow On, Yupp TV, OSN, Facebook, Airtel, Econet, Reliance Jio, Super Sport and Times Internet. In the competitive environment of sports broadcasting today, we did not want to take anything for granted and it's nice to have the IPL after living without it for the past 10 years.

In its final report, made public in January 2016, the Lodha Committee had pointed out that "no norms or procedures exist to select or engage contractors in a fair and transparent manner" when the BCCI signed new contracts, including television rights.

Star were the previous holders of the digital rights as well, having bought them in 2015 for INR 303 crore in a three-year deal.

One issue which has come up is the extent of control Star will have on Indian cricket on account of its telecast rights not just over Indian cricket's matches but also ICC tournaments.

"Even if it was slightly less, we would not have got the rights".

The company has been looking to become a go-to platform for live streaming of sports around the world.

It is pertinent to note that the rights were split into three sections - TV rights for the Indian subcontinent, digital rights and overseas media rights (television and digital). The idea was to stay away from ending up with a single category bid and in turn losing out on the global pie, which Star had clearly been waiting for all these years. Cricket continues to be very strong and very attractive in this country.

  • 30 Ideas to make your pots magical

    30 Ideas to make your pots magical

    There are ideas for example, that help you design a cozy garden with stones, a garden with recycled woods are also beautiful. It is a whole region with small farms and houses Beautiful magical garden with pebble and lights, on a metal bucket.
    La enfermedad de Lyme

    La enfermedad de Lyme

    Currently, there is no vaccine available for Lyme disease marketed in the US Be sure to remove the product by washing thoroughly when you return home.
    Seven girls killed in Kenya school dormitory fire

    Seven girls killed in Kenya school dormitory fire

    Nearly none of the cases have been successfully prosecuted. "It is not right", he said in a televised press conference. I slept in the one adjacent to where the fire started.
  • Community Garden Encinas

    Brad Lancaster visits us from Tucson, Arizona, a region with a desert climate and population very similar to La Paz. This event is free and open to all public.


    Which do not appear in universal history, but in the red chronicle of the press Eduardo Galeano is a small, The book of hugs The nadies: the none, the niguneados, running the hare, That they are not, even if they are.
    Maison Du Jardin - Sonoma County - BeautifulPlaces | Luxury Villa Rentals & amp; Epicurean Adventures

    Maison Du Jardin - Sonoma County - BeautifulPlaces | Luxury Villa Rentals & amp; Epicurean Adventures

    The villa offers 3,550 square feet beautifully decorated airy living space, with 3 spacious bedrooms and 4 full bathrooms. If you have any questions, please contact us.
  • An Error Occurred Setting Your User Cookie

    An Error Occurred Setting Your User Cookie

    In general, only the information you provide, or the choices you make while visiting a web site, can be stored in the cookie. If your computer's clock shows a date before 1 Jan 1970, the browser will automatically forget the cookie.

    The Fucking Jack Twist

    I will continue to use this blog to keep you informed and for anything else that comes to mind. Go out into the streets, show the world the strength of love and the endlessness of your ways.
    Walter Becker, Steely Dan Guitarist and Co-Founder, Dies at 67

    Walter Becker, Steely Dan Guitarist and Co-Founder, Dies at 67

    This shared vernacular was created back when Becker and Fagen were students at Bard and they spoke it over the next half century. The man with whom Fagen co-authored some of the greatest records of the past 50 years, however, remains tantalisingly elusive.
  • Attractions in Denver | VISIT DENVER

    Today, Confluence Park is the heart of the 1370-kilometer network of bike trails and is surrounded by a multitude of attractions. Get on the truck, free and with stops at each corner, which is the only means of transportation authorized to walk this street.
    Bloggers Lunch at Planta - just add stripes

    Bloggers Lunch at Planta - just add stripes

    I have recently started back up on Instagram with more fashion related posts and a lot more info on where I'm shopping and what kind of deals I'm getting.